- Role Type
- Leamington Spa, Shoreham-by-Sea
- Closing Date
Responsible for Ricardo internal and external communications including PR, media relations and thought-leadership for Ricardo Automotive & Industrial, Performance Products (inc motorsport) & Software divisions.
Creates and manages communications plan and media calendar for Ricardo Automotive & Industrial, Performance Products & Software divisions including internal and external communications.
Work closely with wider Marketing team, Business Development, Sales, Product Leaders and Technical Experts to develop effective brand and product stories for Ricardo Automotive & Industrial, Performance Products and Software divisions.
Draft press releases and thought-leadership content for external distribution
Manage media plan for paid-for promotion including advertising, webinars and media partnerships
Copywriting and editing for Ricardo marketing collateral, such as brochures, flyers, whitepapers and newsletters etc. Translate technical expertise into suitable thought-leadership content.
Liaise with journalists and industry influencers including hosting press trips, press launches to amplify core value propositions for the Ricardo businesses.
Create press kits for new product technology launches for events.
Deliver superior levels of customer service to both internal and external customers while demonstrating Ricardo’s core brand values of respect, integrity, creativity and innovation, and passion
Performs other job-related duties as assigned
Knowledge, Skills and Abilities:
Bachelor’s degree in marketing, communications, journalism or related field
Significant experience performing similar work
Excellent copywriting skills
Excellent presentation skills and communication skills
Ability to excel in a fast-paced, dynamic and matrixed organization
Demonstrated ability to effectively multi-task
Proficient knowledge of Microsoft Office to include Word, Excel, and Power Point
Proven track record in Digital Marketing & Social Media
Digital design skills with tools such as InDesign, Photoshop are a plus
Experience with CRM, google analytics